Potential Opportunity for Samsung to Market in China and Vietnam Case Study

Potential Opportunity for Samsung to Market in China and Vietnam - Case Study Example In the current environment of highly competitive global business, it now needs to explore and analyze market potential for its tablet in China and Egypt. Criteria for assessing potential opportunities for Samsung Tablets in China and Egypt Sn. Factors for assessment China Egypt 1. Population/popn growth 1338 mn/nil 81 mn/1.8% 2. GDP per capita $7599 $6180 3. Poverty (%) 36.3 18.5 4. UN education index 0.623 0.560 5. Contribution of private enterprises to GDP More than 50% na 6. PDI (personal disposable income in urban area $2515 na 7. Inflation (1-7 taken from BTI, 2012) 3.3 11.3 7. Credit rating (S&P) (S&P, 2013) AA- CCC+ 8. Country risk factors Political Technological Economic Social low low low high high low low high 9. e-Business readiness yes yes 10. Business forecast for 3 years (growth rate) 2012 2013 2014 7.8 8.0 8.2 (IMF, 2013) 113.13 126.29 138.48 (HSBC, 2012) China China’s economic reforms since 1978 have opened the market for overseas business and created viable en vironment for FDI and multinationals. It has shown incredible advancement in economy to become second largest in the world in 2010, surpassing Japan and biggest exporting country in 2009 (bti, 2013). At the same time, the stimulus package of $586 billion has challenged its dependence on fixed asset and new credit of about $ 2.5 trillion in 2009-2010 could lead to inflationary trend. Though there is wide income disparity with GINI index at 0.475 and urban-rural gap widening from 2.79:1 in 2000 to 3.3:1 in 2009, per capita disposable income in urban areas being $2515 as against $755 in rural areas. South Korea is one of the most important trading partners of China with good bilateral relations. FDI at $ 105.7 billion in 2010 encouraging, especially when private enterprises contribute more than 50% of the GDP and create more than 80% of new jobs. It has relatively high disposable income which makes it attractive for overseas business, especially, tablets which have huge demand with 41% rise in its demand (Stanley Morgan report, 2011). Egypt The country is continually in a state of high political instability but surprisingly it has not affected its economic development and structural improvement. The economic reforms introduced during 2004 by the Prime Minister Ahmed Nazif have continued with focused approach. The economic reforms and liberalization has not addressed the problems of literacy and unemployment which has considerably increased poverty and income disparity across the population. 40% of 83 million population comprising of nearly 20 million people are between 18 and 29 years, most of whom are vulnerable to poverty due to lack of education and unemployment. With high inflation rate of nearly 12% and relatively low GDP growth of 5%, the most populous country of Middle East has shown negative growth in both its export and import trade (BTI, 2012). Despite market liberalization, lack of nepotism and law enforcement has adversely impacted growth of domestic and foreign businesses. There is also rampant gender discrimination and human development index has continually shown down trend. It lacks political commitment and institutional capacity to address the problem of growing illiteracy and unemployment. Recommendation for China China has stable socio-political environment with high growth in GDP which has also made it attractive for overseas business. With increasing disposable income

Human Communication Theory and Research Essay Example | Topics and Well Written Essays - 1750 words

Human Communication Theory and Research - Essay Example Different scholars including philosophers have developed theories to help understand ways people communicate and assign meaning to what they say and hear. One of such theories is Referential Theory. The paper will discuss the theory by outlining its assumptions, strengths, and weaknesses. Â  Referential theory of meaning has its roots from the work of Aristotle, and he was the first person to expound on it in the 4th century BC (Hobbs, 2012). He had an assumption regarding words that people spoke and believed they had a meaning attached to them. According to his view, the meaning of a word consists in what it refers to (Hobbs, 2012). He gave several examples to prove his argument and as a justification that meanings are denoted by the words referred. For instance, the word "dog" is used to refer to all the dogs in the world and dogs are mammals that human beings rear at homes. Therefore, it is in order for one to hold that dog refers to all the animals who share the same similarities in the world. Similarly, knowing what dog refers to makes it easy for people to know the meaning of the word. Â  Besides, Aristotle argued by giving other additional examples towards justifying his statements. For instance, the meaning of a tree is the same one known, the meaning of a joke is the same joke we practice every day same to automobiles used in everyday life (Hobbs, 2012). Because of this, proponents of the theory believe that meaning of a term consists in its reference class. This implies that it falls into the category that the words refer. Â  The referential theory is cherished because of the identity it gives objects it refers to. The theory holds because of its ability to point to references class that is used in explaining the meaning of words used (UNC, 2015).